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Exciting new services. Awards and recognitions. New clients, business partners and employees. You'll find details on those topics and many others here on our News page. To access our press releases, just click on the links below.
If you should ever call Walter’s Goodyear in Mission Viejo, California this is the sort of thing you’ll hear while on hold:
“We hear tell that other tire dealers in town only sell large chocolate donuts and try to pass them off as tires. So don’t be fooled. Always bite your tires before buying them. If they’re delicious, they’re not real tires.”
Walter’s humorous On Hold Marketing is created by BusinessVoice, an agency that, once again, has been recognized for its creative and marketing excellence. BusinessVoice has been presented with a 2009 Gold MarCom Award for its Walter’s Goodyear production.
The international awards competition recognizes outstanding creative achievement by marketing and communication professionals. The MarCom Awards is administered and judged by the Association of Marketing and Communication Professionals, an organization which consists of several thousand creative professionals. Nearly 5,000 entries from around the United States and several foreign countries were submitted to the 2009 competition.
For more details, visit www.MarComAwards.com.
Brown was the On Hold Messaging Association’s Chairman from 2004 to 2005. He has served as the association’s Vice-Chairman and the Marketing Committee Chairman. He has also served as a speaker at OHMA’s national conferences.
The On Hold Messaging Association is an international organization composed of audio marketing agencies that have joined together for several common purposes, including:
- The advancement of the business community's awareness of On Hold Messaging as a cost-effective marketing tool
- Maintaining the highest service standards
- Sharing ideas and technologies
- Providing members with networking opportunities
- Promoting strict standards of ethical business conduct
Celebrating 20 years in business, BusinessVoice was an early member of OHMA and is a national leader in the On Hold Messaging industry. BusinessVoice won two of the five MARCE Awards for creative and marketing excellence presented at OHMA’s 2009 national conference. For more details, call 866/473-9000.
Any company that stays in business for 20 years owes a lot to the people who buy what it sells. So, when the team at BusinessVoice thought about how they wanted to celebrate their 20th anniversary, they immediately thought of their clients.
“Our clients have contributed so much to our success, so it made sense to celebrate them and all that they’ve done for us,” said BusinessVoice president and founder Jerry Brown. The agency will be adding one client profile and audio sample per month to its website to showcase how each client has grown and prospered over the years, and how BusinessVoice has helped them succeed.
Founded in 1989, BusinessVoice is Point-Of-Entry Marketing agency that serves about 6,000 client locations across North America. They provide On Hold Marketing, Point-Of-Purchase Audio, Website Design and Development, and many other services that help their clients increase customer share and retention.
Customers are tough enough to come by in good times, but during an economic downturn your company may need to work even harder to retain them. Your business can better weather tough times if you reach out to your existing customers and work to strengthen both your relationships and your brand. One of the easiest ways to do this is through BE-Mail, the email marketing program from BusinessVoice.
“BE-Mail is a very cost-efficient way of staying in front of the people you do business with,” said Valerie Likens, BusinessVoice’s Director of Account Management. “We use it to deliver useful information or reminders and keep your company at the top of your customers’ minds.”
The BE-Mail program includes custom-designed e-newsletters and/or email flyers. Each features links to your website which make it easy for your customers to access more information, buy your products, and respond to other specific calls to action.
BE-Mail also allows you to track the response to each email: who received it, opened it, and clicked through to your landing page. And as with all other BusinessVoice services, the BE-Mail program is comprehensive. We take care of everything so you don’t have to.
Learn more about BE-Mail and how it can work for you. Visit http://www.businessvoice.com/be_mail.html.
After winning five more local and national awards for creative and marketing excellence in November, BusinessVoice’s capacity for humility is being pushed to its limits. The agency won twice at the recent MarCom Awards and three times at The Association for Women in Communication’s Crystal Awards ceremony.
“It’s very difficult to stay humble at a time like this,” said Bob Modest, BusinessVoice’s Vice President of Humility. “Our entire staff is fighting the temptation to break into fits of loud, whooping laughter and celebratory fist-pumping. I sent a memo discouraging those types of outbursts, but there’s only so much I can do. If we can all just keep a lid on our intense glee for the next 36 hours, I’m sure that any need we may feel to run through the streets and set fire to cars will pass.”
The MarCom Awards is an international competition for marketing and communication professionals involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials. The Crystal Awards honor the year’s finest communication work from Northwest Ohio. The event is presented by the Toledo Chapter of The Association for Women In Communication.
WantToTeach.com has named the Toledo Public Schools’ website as “one of the top ten public school websites in the nation for 2008.” The site was created by the Website Design and Development agency of BusinessVoice, a Toledo marketing agency.
WantToTeach.com is the country’s premier website for the posting of teacher and school administrator job openings. Each year the company awards its Golden Apple to the top ten public school websites in the United States. Judging is based on the following criteria:
- Functionality - Useful information and ease of access
- Design - A “look-and-feel” that communicates a sense of pride in the school
- Imagination - The site’s creativity and uniqueness
- Timeliness - The relevance of the site’s content to current users
The WantToTeach.com judges noted that they were “particularly impressed with the clean, fresh look” of the “all-around high quality” website.
“We didn’t feel too bad when we weren’t nominated for an Oscar again this year,” said BusinessVoice president Jerry Brown. “After all, we don’t make movies. Never have.” But Brown’s agency did win three Addy Awards at the Advertising Club of Toledo’s award ceremony, held last night (2/21) at the Owens Community College Center for Fine and Performing Arts.
BusinessVoice, which was also shut out at the recent Grammy Awards, Golden Globes and Emmys, People’s Choice Awards, Screen Actors Guild and Directors Guild Awards, ESPYs, CMAs, and MTV Movie Awards, was honored with one Gold and two Silver Addy Awards for On Hold Messaging it created for two area clients – Amazing Space and The Kellermeyer Company. Their in-house web agency received an Honorable Mention for its creation of the Tuffy Auto Service Centers website.
“I know we work in marketing,” said Brown, “but after our Addy wins here tonight, I think we’ve got a real shot at the Stanley Cup.”
BusinessVoice is pleased to announce its recent win of a 2007 MarCom Gold Award. The company would also like to apologize for its staff’s overzealous behavior in the wake of the victory.
“We’ve won several dozen awards for creative and marketing excellence,” said BusinessVoice president Jerry Brown sheepishly, “but this is our first MarCom Gold Award, so I guess the staff was extra excited.”
In joyous celebration, BusinessVoice employees danced the night away to hot jazz played on a hand-cranked record machine. They shot off fireworks in small, contained areas; recited off-color limericks; arm wrestled; juggled small axes; and challenged one another to hard cider guzzling contests. And that was just the women.
BusinessVoice received the MarCom Gold award for a self-promotional On Hold Messaging production called “The Ball Game,” a humorous take on a baseball game between the Glass City Shards and the Johnstown Donkeys.
“We hope our tomfoolery has in no way tarnished the reputation of the MarCom Awards,” said Brown. “I’d sooner eat a corn cob pipe from stem to bowl than besmirch their good name.” The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communication professionals. More than 5,000 entries were received this year.
Our name was called three times at this year’s Crystal Awards ceremony, presented by The Association of Women In Communication.
Our team was honored with a Crystal Award for their creation of the Tuffy Auto Service Centers website. They received a second Crystal for their work on the Catholic Diocese of Toledo / Office of Vocations site, and they won a Merit Award for their creation of BusinessVoice.com.
BusinessVoice also accepted a Crystal Award for its entry titled “Farmer Brown,” a humorous, self-promotional On Hold Messaging production. The winning entry features, among others, a message about a farmer who grows marketing services as if they were crops.
BusinessVoice is a Point-Of-Entry Marketing agency that provides On Hold Messaging, Point-Of-Purchase Audio Marketing, Website Design & Development, and many other services. The agency helps companies focus their marketing messages on their existing and potential customers.
Mearl Sutton, Director of National Accounts for BusinessVoice, has been elected to the On Hold Messaging Association’s (OHMA) Board of Directors for a two-year term. Board members, who oversee the organization’s strategic goals and direction, also chair one of OHMA’s key committees. Sutton will lead the marketing committee as part of his duties.
“I am going to use my abilities and my position on the OHMA Board to raise the bar for the entire On Hold Messaging industry,” said Sutton. “And as our own standards rise, both clients and OHMA member companies will reap the benefits.”
BusinessVoice is one of the nation’s leading providers of On Hold Messaging, a service that combines music with customized messages to inform, entertain, and market to a company’s callers on hold. As the agency’s Director of National Accounts, Sutton helps multi-location companies recognize the benefits of the service, and designs customized programs for clients.
“With the On Hold Messaging we create for our clients, BusinessVoice makes marketing impressions on more than 100 million people per year,” says Sutton. “On Hold Messaging can create a lot of opportunities for organizations of any size, and I’m proud to be with both the agency and the association that are driving the industry.”
OHMA is an international association that serves clients and member companies in several countries around the world. It exists to promote the marketing benefits of On Hold Messaging and encourage high industry standards. BusinessVoice has been an active member of OHMA since 2001.
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