We're Making News
Exciting new services. Awards and recognitions. New clients, business partners and employees. You'll find details on those topics and many others here on our News page. To access our press releases, just click on the links below.
BusinessVoice founder and president Jerry Brown has been elected Vice-President of the Advertising Club of Toledo. He will serve a one-year term, overseeing the organization's many programs and assisting specific committees as necessary.
"I want to do everything I can to promote the local marketing and advertising community, and help to make it even more successful," said Brown. "There are so many talented people working in Toledo advertising. It's going to be a lot of fun working with them even more closely."
The Advertising Club of Toledo is a nonprofit organization consisting of advertising and marketing professionals dedicated to the betterment of advertising and the community in which it exists. ACT members are involved in the creation and production of advertising, public relations, audio and video, and other marketing communications materials.
Toledo-based audio marketing agency BusinessVoice won a Merit Award at the 25th annual One Show Awards in New York City last month. The agency was one of only 12 winners in the newly established "Innovative Marketing" category.
Billed as "advertising's most prestigious awards show," The One Show attracts the world's leading agencies. This year, approximately 13,000 entries were submitted; 114 received one of the top awards of a Gold, Silver or Bronze "Pencil," while 408 received a Merit Award. BusinessVoice was the only agency in Ohio to be recognized.
BusinessVoice's winning entry was an On Hold Messaging production it produced for Toledo Towing. Creative Director Scott Greggory wrote and voiced the production. Troy Montgomery served as Audio Engineer.
BusinessVoice is very pleased to announce that, in its fiscal year ending March 31, 2003, the agency enjoyed a 46% increase in sales bookings over the previous fiscal year.
Despite a lackluster economy, an increasing number of companies continued to see the benefits of the agency's audio marketing services, which include On Hold Messaging, Web Audio Messaging, and Point-of-Purchase Audio Marketing.
"An increase as substantial as 46% shows the real value and effectiveness of our services," said BusinessVoice Sales Manager Bruce Bryan. "Even when corporate budgets are shrinking, companies are able to justify the need for the type of audio marketing we provide."
Award-winning audio marketing agency BusinessVoice has added new members to its Client Services team.
Alison Johnson has joined the agency as Installation Coordinator. Her primary responsibilities include the coordination of equipment delivery and installation, as well as the remote delivery of On Hold Messaging productions via telephone lines to clients throughout the United States.
Cheryl Evans is the agency's newest Client Service Representative. In addition to assisting clients with their questions, she participates in both shipping and order fulfillment, while providing proactive client assistance through the BusinessVoice CASSE program and post-install review process.
In order to better serve clients and local advertising agencies, BusinessVoice has updated its audio production facilities.
"We've always been on the cutting edge of On Hold Messaging production," said BusinessVoice engineer Mike Cleveland, "but with this new equipment, we can now provide the highest quality voiceover recording for any type of project. This new gear makes us as good as any studio in the country."
"This is an exciting update for our clients and potential clients," said Jerry Brown, BusinessVoice president. "It allows us to provide them with an even higher quality audio product at a very competitive rate. We're hoping area agencies that might normally take their audio work out of town will now come to us."
Additions to the audio marketing agency's studios include a new Neumann U-87 microphone, an Avalon Vacuum Tube EQ/Preamp, a CalRec EQ/Preamp and a Universal Audio1176 Limiting Amplifier.
To book a recording session at BusinessVoice or for more details, please call 419/473-9000.
The staff of BusinessVoice celebrated the holidays early this year by hosting an open house on December 10, 2002. The event was designed to give the agency's clients and business partners, as well as area advertising and marketing firms, a chance to tour the BusinessVoice studios and offices.
"We wanted to show off a little bit," said BusinessVoice Vice-President Dan O'Connor. "We just updated our recording facilities with some of the finest audio equipment available, and we wanted to give folks the chance to see it in action." The event featured the performance and recording of live music in one of the agency's studios.
"It's always great to have the chance to re-connect face-to-face with some of the people we do business with, especially during the holiday season," said agency President Jerry Brown.
Quotes from a few of the attendees:
"It is evident there was a great deal of planning that was done to have such a nice event."
Pattie Hamons, SPHR, CPBA Character Assets Ltd.
"I had a great time. Watching the studio musicians was a new experience for me."
Jos. Poggi Vice-President, DirectRX
"Thanks for inviting me to your open house. It was a good time and good food, but best of all, I learned more about your business and your staff."
Cheryl Hardy Hardy Communications & Marketing
BusinessVoice is pleased to announce that it has added DirecTV to its line of products. The satellite-delivered television programming service offers an extensive variety of programming options, making it an ideal tool for many types of businesses.
"Restaurants, night clubs, bowling alleys, and other entertainment venues can really benefit from DirecTV's affordable entertainment value," said Bruce Bryan, BusinessVoice Sales and Marketing Manager. "DirecTV can also be used to enhance the ambience of many types of retail outlets, or shorten perceived wait times in lobbies or waiting rooms."
For more details on DirecTV or any of BusinessVoice's other audio marketing services, log on to www.businessvoice.com, or call 800/473-9004.
BusinessVoice has teamed with Music Choice, a supplier of satellite-delivered music. BusinessVoice will now offer the music service to its clients for the purposes of On Hold Messaging, Music On Hold, Point-of-Purchase Messaging, Background Music and other applications.
"Music Choice allows us to offer our clients a lot of different options in terms of musical formats," said BusinessVoice president Jerry Brown. "They provide a constant stream of music with no commercial interruption or talk." On Hold Messaging and Music On Hold clients who opt for Music Choice will benefit from the constantly changing music that accompanies their messaging. Point-of-Purchase clients can use the music channels to create interest or a specific mood, while entertaining shoppers or clients.
BusinessVoice president Jerry Brown has been elected to the Board of Governors of the Advertising Club of Toledo. ACT is a nonprofit organization of advertising and marketing professionals dedicated to the betterment of advertising and the community in which it exists.
"I'm excited about this opportunity to get more involved with ACT," said Brown. "I'm looking forward to working with my fellow board members to try to make the Ad Club of Toledo an even stronger organization."
BusinessVoice was recently honored as a National Finalist by the 2001 Silver Microphone Awards, a nationwide competition that recognizes the best local and regional audio advertising. We won for the humorous On Hold Messaging we produced on behalf of Discount Parts Exchange of Mansfield, Ohio.
BusinessVoice Creative Director Scott Greggory was also singled out as a National Winner for the radio campaign he wrote, voiced and directed for the Blissfield, Michigan-based Murder Mystery Dinner Train.
The Silver Microphone competition features 37 categories of audio advertising. Entries are judged on creativity, production quality, copy, concept, talent and overall effectiveness.