Cindy Ursell


“I genuinely care about my clients and their businesses, and I want to see them succeed,” said Cindy. 

The process of moving her clients forward begins with “learning as much as I can about their industries, helping them stay ahead of trends and being mindful of future challenges.” In fact, she says, “When we begin working with a company, we start digging to truly understand their business, their philosophies, and what makes them stand out from their competition.”

As a Digital Account Executive with our WebArt team, Cindy applies traditional and digital marketing tools to help her clients meet their goals. “The approach needs to be multi-faceted: digital, print, media, in-person. We use multiple touches to reinforce the message,” she said.

Cindy is a 2003 graduate of the University of Toledo where she earned her degree in Broadcast Communications. She quickly turned her diploma into an on-air / promotions position at an area radio station.

In 2010, Cindy made a name for herself locally as a marketing and social media freelancer. “I was telling my clients' stories one small message at a time,” she recalled. Returning to radio in 2012, she publicized major concerts, organized fundraising events, and created an annual business directory as a Promotions Director. She joined MadAveGroup in 2017.

Cindy is a board member and past president of Women's Entrepreneurial Network, as well as the former chair of the group's marketing and event committees.

And what's Cindy’s favorite part of her work? “I love learning about the successes my clients are having, and hearing testimonials about their services.” She says, “I don’t consider my work successful until my clients are.”

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"Working with Cindy has been an absolute pleasure! Cindy is professional, responsive and extremely knowledgeable. She has driven more traffic to my website through her creative talents and improved my customer experience through the implementation of waiting room content. You are in great hands with Cindy!"

Penny Giganti
Audiology and Hearing Aid Solutions

"Cindy has done an excellent job of teaching our sales staff the power of social media. She not only taught them how to find customers and market to them, she made sure they all look professional online. I cannot say enough about what she has done to launch us into the world of social media."

Meredith Soleau, Former HR Director Ed Schmidt
Perrysburg Auto Mall