The MadAveGroup Blog
During the 2018 ADDY Awards ceremony, our BusinessVoice team was recognized once again for their humorous approach to marketing.
Take a listen to the winning work in the videos below.
Our branding and design team, d2i, earned a Silver award at the 2017 ADDY Awards ceremony.
“The Collective’s logo inspired the posters,” said Stawicki. “We used elements from the logo to create strong, simple graphic messages that would engage viewers.”
“We took a contemporary minimalist approach with this project; very simple, very little copy,” said Lesniewicz. “It’s an attitude, and the response so far has been ‘WOW!’ especially from a lot of younger people who have responded to the work. It was fun to be the first agency in this area to adopt this style.”
Lesniewicz is a nationally known designer who’s been elevating brands for more than five decades. His work has been featured in magazines, award shows, even a museum, and has been seen by countless millions of people.
The d2i crew also designed the collateral for the ADDY Awards, including the call-for-entries poster, invitation and winners' booklet (above right).
BusinessVoice has won more awards for its work than any other OHM provider in the industry. The creative team specializes in developing Humor On Hold™. Listen to their winning entry in the video below.
Print Campaign - 2017 ADDY Awards Collateral
Our d2i team designed the posters, call for entries mailer, tickets, winners book and certificates for the Advertising Club of Toledo's 2017 ADDY Awards ceremony. The Mardi Gras theme carried through all the work and set the stage for the celebration.
Promotional Posters - Mad Ave Collective
In this poster series, our d2i designers found different ways to communicate the value of The Mad Ave Collective by re-purposing the logo. The work won a Silver ADDY Award at the 2017 ceremony.
BusinessVoice and our web division teamed up to win two Silver ADDYs at the 2013 ADDY Awards ceremony. Presented by The Advertising Club of Toledo, the event was held February 28th at the Seagate Centre in downtown Toledo.
BusinessVoice was recognized for a humorous On Hold Marketing production it created for Binkelman Corporation of Toledo, Ohio.
Our web division was awarded for its entry in the Mixed Media category. The elements included the website, Facebook page and radio campaign that the team created for Spirit Services of Columbus, Ohio.
Since 1994, the BusinessVoice team has been recognized more than 100 times with local, regional, national and international awards for creative and marketing excellence.
The Advertising Club of Toledo is an affiliate of the American Advertising Federation. It sponsors the annual ADDY Awards to encourage and acknowledge the creation of outstanding advertising by local agencies and marketers.