The MarCom Awards is a competition that recognizes excellence in the concept, writing and design of print, visual, audio and online marketing and communication materials.
MadAveGroup has been honored with three 2014 MarCom Awards.
- Gold Award - On Hold Marketing for Applewood Plumbing
- Gold Award - The BusinessVoice Website
- Honorable Mention - On Hold Marketing for Binkelman Corporation
MadAve Creative Consultant Andrea Poteet conceived and wrote the humorous copy for Applewood.
"I'm so excited that the work we did for Applewood was recognized," she said. "They understand that plumbing has a lot of potential for humor and that customers calling because of a plumbing emergency could probably use a laugh. My goal with the script was to put callers at ease, while informing them about Applewood's services. I'm glad the client and the judges saw value in that." (Listen to the award-winning On Hold Marketing production in the video above.)
Listen to the humorous Binkelman On Hold Marketing in the video below.