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Friday, 13 March 2020 16:03

Can You See an Opportunity?

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Coronavirus Opportunities

“There is always a little bit of heaven in a disaster area.”

If you’re a fan of the 1970 concert film Woodstock, you may remember that quote from Wavy Gravy, one of the event’s stage announcers.

I was reminded of the line after reading about a Michigan restaurant that’s offering free boxed lunches to kids whose schools have closed due to coronavirus.

And I’m absolutely certain I’ll see many more stories like it in the weeks to come.

Because that’s what Americans do.

As politically divided as we are, as enraged as we become when we’re cut off in traffic, as petty as we can be in response to an opposing point of view on Facebook, we step up when our neighbors need help.

That’s how we respond.

But this thing that’s going around now - this may be different.

It’s not an earthquake or hurricane that affects a small portion of the country. It’s not a workplace shooting that devastates “only” one town. This thing may touch all of us. Or get close, anyway.

And given that “social distancing” is the best protection we’ve got right now, it’s understandable that our first reaction might be to run from each other.

But, as is so often the case, this moment in time is an opportunity to come together. The only question is "how?" 

It may start with identifying a need in your own neighborhood or town, just as the folks at that Michigan restaurant did. 

So, stay open to the ways you can make a difference; how you and your company can help, not for the profit of it, but because you’re a member of the human community.  

Coronavirus may fizzle out as quickly as it came, or it may prove to be a serious concern for decades. We don’t know right now. But we do know we need people with ideas and companies with resources to provide that little bit of heaven during this disaster.

Read 236 times Last modified on Wednesday, 18 March 2020 22:52